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New Retail Design Principles

Yuanzhen Song


2017 is known as the “New Year of New Retail”. The era of pure retail has passed, and the future will be a new retail era combining online, offline and logistics. The new retail will be a re-combination of “people, goods and fields”. In the process of comprehensively promoting new retail, the intra-industry partnership will be reconstructed and truly bring about efficiency improvement.

The meaning of architectural design is to find problems and solve problems. In the face of the concept of new retail, what breakthrough can we make in commercial building design? Where is the traditional physical business going?


Quantitative research, retail form, platform, new retail, product, life-cycle analysis

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